Words from the FounderLet the word "Eastern" become a promise.

While management only requires things to be done well, leadership means doing the right things.

In this new age of mobile devices, internet, and artificial intelligence, I keep on thinking what the next growth strategies for Eastern should be.

Taking a bird's-eye view of the future expands the market, and your horizons. Although existing concepts and strategies are facing adjustments, opportunities and room for growth are expanding infinitely. It's a matter of whether we have the ability and courage to welcome the challenges.

In the future, we will create new markets, new channels, and new opportunities for mainland China and Taiwan's new media and retail industries. Not only will we reach the largest scales, we'll also achieve the best results!

Let the word "Eastern" become a promise, a promise that we will create an industry of happiness which generates shared benefits, enjoyment and common good for clients, suppliers, partners, and consumers.

We do this because Eastern is for everyone.

Business PhilosophyOur adherence to customer orientation means EHS Select is a quality guarantee.

Eastern was first established as a port silo company. Eastern later actively transformed itself, gradually entering TV channel operations, the broader media industry, and the virtual channel retail market. Throughout our journey, Eastern has always been able to stay ahead of upcoming trends; and starting from our core industry, Eastern looks for new momentum that will push the next wave of growth.

With our omni-channel marketing approach, Eastern has set a new example for Taiwan's e-commerce retail and distribution industry. EHS Select is the core value for ET Mall. This is also implemented within the culture of every part of the enterprise. We hold ourselves accountable to consumers by practicing careful management and control in all stages, including front-end product development, quality control, program production, customer service, payment flow security, and back-end logistics and delivery. Because of this, every item that is EHS Select must go through 70 quality control examinations. Eastern's consumer satisfaction rate has always been better than 95%.

The future economy will be one of altruism. EHS Select is the Promise, Responsibility, and Honor that Eastern carries for each consumer, making the word "Eastern" a guarantee.

Brand power and favorability are Eastern's biggest assets. In the future, we will continue to uphold the spirit of EHS Select and use a customer-focused approach to provide high-quality goods and services. We will create completely new value for customers, and find a sustainable future for enterprise development.